(capsule) New York AW2015

We are very excited to have been selected to exhibit at (capsule) trade show in New York this season, and cordially invite retail buyers and media to view our new collections for Fall 2015. Register to attend here:  https://register.capsuleshow.com/user/login

Venue: Pier 94, 711 12th Avenue, NYC 10019

Hours: 2/22-2/23 from 9:30am – 6:30pm, 2/24 from 9:30am – 5:30pm

Capsule NY Show AW2015

Capsule Market Square Holiday Pop-up this Weekend!

Mark your calendars! This weekend is CAPSULE MARKET SQUARE, NYC’s premiere holiday pop-up. We’re so excited to have been selected to participate along with a slew of other amazing designers. Come out and finish your gift shopping this weekend! Dec 5th is VIP night from 4-9pm (more info soon!), and hours on Dec 6-7 are from 12pm-8pm. Address: Center 548, 548 W 22nd St, New York, NY 10011 http://capsuleshow.com/marketsquare

Capsule Market Square 2014


Behind the Scenes

Here are some ‘Behind the Scenes’ photos I snapped during our latest lookbook shoot in Brooklyn. Thanks so much to Weston Wells, Jessica Bond, Ellen Guhin, and Bruna Pellenz!








The First Ward Trunk Show in Tulsa

Our Tulsa trunk show was fantastic. Our first trip out there, and we met such great people! Thanks again so much to our friends Jessica and James at THE FIRST WARD for inviting us and hosting us. Their space was such a lovely setting for the trunk show. And we also got to see some amazing country at the Tallgrass Prairie Preserve. Just beautiful, I highly recommend! We also met the sweetest donkey in the world.

First ward trunk show_3

photo 3


photo 2


Trunk Show with Atelier 957

For all those near the Twin Cities in MN, you are invited to a trunk show at one of our newest stockists, ATELIER 957! Please stop by if you are in the area, we’d love to meet you!  Thursday, August 21st from 3pm-8pm, at 957 Grand Avenue in St. Paul.

Atelier 957 Trunk Show

Henri Bendel Spring Trunk Show

We are excited to be back at Henri Bendel this season for a Spring Trunk Show.  We’ll be there this Thursday – Saturday from 10am to 8pm. Come out to see the collection if you are in New York, we’d love to meet you!

Payal Luthra Henri Bendel Spring Trunk Show

Introducing Payal Luthra HOME

Our Home collection launches today!

Our collection includes modern hand embroidered throw pillows and fragrance sachets of dried Indian rose petal.

The pillows will give a fresh touch to your home decor, and you can use the sachets to protect your cashmere, or place in a drawer, closet or suitcase to freshen your linens with the beautiful scent of the Indian Rose.  And scented sachets are great for holiday gifts!

You can check out the collection here.

HOME Collection_

Indian roses_sachets

Payal Luthra embroidered pillows


New SKY Cashmere Collection

We are so excited to introduce our new SKY Cashmere Collection!  Dip-dyed or printed individually by hand, these are seasonless and weightless cashmere gauze scarves. No two scarves are alike.  Made of 100% Mongolian cashmere, in the lightest weave possible so they can be worn all year round, from snowy days to breezy nights on the beach.

You can check out the new chevron prints and other SKY styles here.



Paris Recap

We just returned from a whirlwind trip! A week in Paris during fashion week for the Capsule Women’s Show, and then straight to India to work on some new collections.  It was great to be in Paris of course, -the show was a success and we met a lot of fantastic designers from around the globe.  You can take a peek here: Capsule Paris Designers

But its good to be back in NYC, where fall cashmere weather has just begun!  New designs and a special collection launch coming your way soon, stay tuned!


photo 3









(capsule) PARIS

We are very excited to have been selected to exhibit at (capsule) trade show in Paris later this week, and cordially invite retail buyers and media to view our new collections for Spring 2014.

Capsule flyer_p2

About (capsule):

Capsule is the fashion and lifestyle trade event that fuses the best high-end, progressive brands and directional, independent designers. Presenting a highly-edited assemblage of collections from around the world, Capsule reflects the look of the current consumer and presents a fresh approach to the fashion tradeshow.

From high to low, bold to subtle, impulsive to thoughtful, the beauty of Capsule is in the mix. Constant across all Capsule participants is a premium level of ideas, overall aesthetic, styling, fit, design and brand messaging. Only the world’s most innovative and sought-after brands are invited to participate.